What would you do if your phone flashes an unknown number? You answer  and a scared female voice identifying herself as Mehak pleads with you not to hang up. Intrigued?

The producers of the psychological thriller, Phobia are reaching out to 1 crore viewers across India with a unique voice call activity to create awareness around the movie starring Radhika Apte that released this Friday.

The voice message which is in the voice of Radhika talks about her movie character Mehak’s agoraphobia which won’t let her step out – but now there is something in the house which is even scarier than her phobia. This call will creep you out if you receive it!